How Unblocked earned a top-three spot in Webflow's engineering toolset

Webflow needs little introduction. The leading AI web development platform’s mission is to give everyone developer superpowers. Designers, marketers, and engineers use a single tool to design, build, and launch responsive websites, with production-ready code generated along the way.

That mission shows up in how Webflow’s own team works. The EPDI organization, short for engineering, product, design, and insights, has gone all-in on AI-native software development. Engineers use Claude Code, Cursor, and Codex. For that to work across a 10+ year codebase, they turned to Unblocked.

“In a world where we’re overwhelmed with too much information and it’s really hard to keep heads or tails of what’s going on, Unblocked feels like a good friend who can help catch you up on things or answer questions you don’t know or have forgotten.”

— Russ Nealis, technical product lead, Webflow

Agentic development multiplies an age-old problem#

Before engineers can write good code, they have to understand the system: what decisions shaped it and which conventions to follow. Gathering that context is slow and costly. “That problem exists at every single company I’ve been at,” said Russ Nealis, Technical Product Lead at Webflow. “You need some way to build an understanding of what’s going on so that you can insert high-quality changes in the system.”

But it’s not just the engineers at Webflow writing code. For agentic development to work at scale, the team needed to equip agents with the same context that human engineers rely on — so they started with rules files, skills, and harnesses, and connected a company-wide enterprise search tool that indexes dozens of data sources.

But for agents to produce answers, plans, code, and reviews that look like they were written by a member of the team, it just wasn’t enough. “Webflow uses an enterprise-search tool for organization-wide access to information,” Russ said. “But that just didn’t cut the mustard when it came to providing the engineering-specific context we needed.”

A context engine for Webflow’s developers and agents#

Russ had come across Unblocked in a prior role; the product had a reputation for surfacing context buried in Slack threads, Jira tickets, and old PRs and he thought it could give the team an accelerant as they scaled. After a thorough trial, they rolled it out across the EPDI organization.

During the trial, Russ knew they were onto something when Unblocked correctly answered a question about an obscure part of the product: “Everybody in the channel was like, ‘nailed it, clapping hands emojis.’”

Unblocked bridged the gap the other tools couldn’t. It connects to every source where the team's context already lives and surfaces reconciled insights throughout the development lifecycle. The Webflow team uses it three ways: giving context to agents at task start, running context-rich code review, and getting cited answers directly in Slack.

The results: An 82 CSAT and a top-three ranking engineering tool#

Webflow runs quarterly CSAT surveys on every major tool engineers use. In the most recent cycle, Unblocked scored 82, placing it in the top three across the entire engineering toolset.

Automated context for agents#

With Unblocked wired into Claude Code, Cursor, and Codex, agents draw on the same context Webflow engineers have to produce more reliable code in the first place. “To really make agentic development work at scale, you need context,” Russ said. “You can spend a lot of time directing agents to go gather it for you – call one MCP to fetch the Jira ticket archaeology, another to dig through historical Slack conversations, a third to pull the PR history, then try to munge it all together. Unblocked just does that for us.”

Code review engineers actually trust#

The code review results were also striking. Where previous tools' feedback went unaddressed or ignored, Unblocked catches must-fix issues: memory leaks, broken interactions, security vulnerabilities. As one senior engineer tells it, “Unblocked is the only AI code review tool that I trust. Other tools we’ve tried can give bad or incorrect advice, but Unblocked is usually spot on.”

“Unblocked has done the highest-quality code review of any of our tools. I’ve seen it catch several critical bugs including ones related to authentication and authorization that I personally would have missed.”

— Senior engineer, Webflow

Context to power internal workflows#

Context needs don't stop at the engineering org. Rachel Wolan, Webflow's CPO, is using Unblocked's API to build an internal product operating system -- an app that surfaces status, decision history, risks, and architectural context for every active initiative, drawing from GitHub, Slack, Jira, Confluence, and Google Docs. "Rather than having to interrupt people or chase down updates," Rachel said, "I can get the context from what already exists."

Russ calls Unblocked the most patient onboarding partner. On Builder Days, when PMs, designers, and analysts spend a day shipping into Webflow’s production codebase, Unblocked is what gives them the confidence to merge. “I literally saw people in the Slack thread say, ‘oh my gosh, Unblocked caught a fairly significant bug I would have run into if it hadn’t been there to guide me along,’” Russ said.

A context engine to scale with engineering#

Unblocked didn’t require Webflow to change how they documented or worked. It simply made existing knowledge usable at scale. This context engine is a part of daily engineering workflows, bridging the gaps that once slowed teams down.

"If it was a really good friend, I'd tell them, 'just go with Unblocked, save yourself a bunch of time.'"

— Russ Nealis, Webflow